A trio of Minnesotans who previously led reform efforts in the Twin Cities after George Floyd’s murder are now rallying shoppers upset with Target’s rollback of diversity, equity and inclusion efforts.
Nekima Levy-Armstrong, Jaylani Hussein and Monique Cullars-Dotyare holding a press conference outside of the retailer’s downtown Minneapolis headquarters Thursday morning and plan to call for a boycott. In a Facebook post, they wrote: “All who are concerned by Target’s decision to bow down to the unconscionable and unethical dictates of the Trump Administration are welcome to join us and to stand in solidarity.”
Target declined to comment ahead of the press conference Wednesday.
Levy-Armstrong said her posing a question on Facebook that garnered nearly 500 responses spurred the idea for a press conference. There, she heard from several previously loyal Target customers who cut up their Target Circle cards, canceled their Shipt subscriptions, deleted the Target app and limited, if not stopped, all purchases made at the retailer.
These came in the wake of the Trump administration’s push to end DEI programs. In a Jan. 21 memo, the Office of Personnel Management directed agencies to place DEI office staffers on leave and take down all public DEI-centric webpages.
This story will be updated.
Leave a Reply